Inspiring Stories

Meet Kansas : College Volleyball player to Cros...
Meet Kansas, an American collegiate volleyball player turned CrossFit Level 3 coach. After honing her skills on the court, Kansas has taken her passion for fitness to the next level...
Meet Kansas : College Volleyball player to Cros...
Meet Kansas, an American collegiate volleyball player turned CrossFit Level 3 coach. After honing her skills on the court, Kansas has taken her passion for fitness to the next level...

From A Sergeant to CrossFit Athlete and Coach, ...
Eight years ago, Sandro, a former football enthusiast, discovered CrossFit and weightlifting while he was in the Portuguese special forces. In the ever-evolving world of CrossFit, stories of remarkable journeys...
From A Sergeant to CrossFit Athlete and Coach, ...
Eight years ago, Sandro, a former football enthusiast, discovered CrossFit and weightlifting while he was in the Portuguese special forces. In the ever-evolving world of CrossFit, stories of remarkable journeys...

Meet: Mahmoud Maatouk -Functional Fitness Coach...
Mahmoud Maatouk is a Functional Fitness Coach and avid Crossfit Athlete based in Dubai. Previously a mechanical engineer, Mahmoud has followed his passion to enrich and help others transform their...
Meet: Mahmoud Maatouk -Functional Fitness Coach...
Mahmoud Maatouk is a Functional Fitness Coach and avid Crossfit Athlete based in Dubai. Previously a mechanical engineer, Mahmoud has followed his passion to enrich and help others transform their...

From Bodybuilder to CrossFit Athlete, Coach, an...
Photo Credit: @ayo_shoot At Born Primitive, we are drawn to people who have strong mindsets and passionate hearts. As our Middle East brand grows, we are so excited to get to...
From Bodybuilder to CrossFit Athlete, Coach, an...
Photo Credit: @ayo_shoot At Born Primitive, we are drawn to people who have strong mindsets and passionate hearts. As our Middle East brand grows, we are so excited to get to...

Confronting the Mirror with Sobsfitin | Guest B...
A story of being 'fit' but unhappy from a fitness addict turned all-rounded wellness women's coach. Do you often wonder, you aren’t doing enough? Well, welcome to my world. My...
Confronting the Mirror with Sobsfitin | Guest B...
A story of being 'fit' but unhappy from a fitness addict turned all-rounded wellness women's coach. Do you often wonder, you aren’t doing enough? Well, welcome to my world. My...
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